When GDPR came into effect last year, it was a wake-up call for the rest of the world. International businesses with footprints in Europe must adhere to strict data privacy guidelines or risk facing massive financial penalties. As economies become ever more global, businesses have had to adapt quickly to different sets of national legislation.
The postal system is one of the clearest examples of this. Posts must comply with different regulations and mail code symbols based on where a mail piece may be coming from or going to. Failing to comply with a country’s mail processing guidelines – whether address formats or barcode types (e.g. Mailmark in the UK vs. Intelligent Mail barcodes in the U.S.) – at the very least will result in an undeliverable mail piece and an unsatisfied customer.
Even more reason why Posts needs automated solutions that can accommodate multiple regulatory schemes, comply with different security protocols, and accurately decode a vast array of available mail piece symbols.
Automation: A five-pillar approach to covering all your bases
An automated postal operation should include the following capabilities:
- Multiple applications incorporated within a single software engine
- Multi-interface compatibilities with ERP and CEN systems
- Data modules that enable address, barcode and mail item symbol decoding
- Automated data management tools
- Security and control modules that encrypt data for privacy and GDPR compliance
That last one is particularly important. Between election-related data breaches in the U.S, and misused or exposed personal data in the EU, which ultimately led to GDPR, adhering to customer data privacy legislation is of paramount importance for modern postal systems. Failing to do so not only risks brand reputational damage, it exposes a business to serious financial and legal penalties.
Identifying the gaps
Many postal operators don’t know what they don’t know about how to better optimise their equipment. If it’s already working well enough as is, it can be tempting to think that’s all you need to continue running postal production jobs.
All the more reason postal operators can benefit from working with an end-to-end printing, inserting and sorting solution partner that can absorb their business needs and pain points, identify the gaps between those needs and current postal capabilities, and help implement solutions to bridge those gaps. These solutions should automate production, reinforce security controls and modernise data management and decoding to allow for compatibility across all international postal requirements and regulations. A trusted partner like BlueCrest can help identify where the gaps exist.
SortEngine 360 software from BlueCrest embodies all five postal automation pillars, and provides compliance with the vast array of postal regulations around the world – including China Mail. The entire BlueCrest sorter portfolio, from letter to parcel sorters with processing speeds up to 50,000 mail pieces per hour, comes equipped with this industry-leading software suite.
BlueCrest’s recommended solutions for postal operators derive from a series of tailored, interactive workshops where we hear and understand directly your needs and business goals. Based on this input and analysis, we can provide solutions that work best for your business.